Memorable advertising campaigns get the best results. So, we offer you professional graphic artists & production staff, all using the industry’s most advanced technology. We provide you with Ads that pop & amplify your message.
Editorial Focus
Our editorial focus is to provide advertisers with full-color advertising in a glossy magazine format, consisting largely of local merchants & services but also including major regional advertisers.
Editorial Point-Of-Difference
Our eye-catching format & ease of use make us the most appealing direct-mail advertising, with an extended shelf life in the home. In independent research, our product has proven to have a shelf life of seven weeks, making it ideal for new product promotions as well as brand building.
Our direct mail magazine is designed to increase visibility. Our Home & Family Magazine is the most efficient direct-mail advertising around.
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Shelf Life: Approximately 6 weeks. 82% of our readers read our magazines two or more times. 75% keep their magazines for more than two weeks.
Demographics: Predominately Female (the primary decision-maker when purchases are made concerning the household). Household Income: mid to upper income levels. Median Age: 35-54.
Distribution
Circulation Overview:
Each issue is mailed to ±60,000 homes. Household selection is based on household income & carrier routes. Routes selected consist of only homeowners.
Local Editions:
Each edition is mailed to ±60,000 homes, mailing 12 times annually
Results
Our Home & Family Magazine is driven by measurable results! We measure the ROI a few different ways. The first way is by offering call tracking metrics. By doing this you will know exactly how many phone calls Our Home & Family Magazine generates each month. Second, coupon offers on your ad. Everybody wants a “deal” and are more prone to use a service when they can save some money. Every issue of Our Home & Family Magazine will be published digitally as well. Last but not least, we offer each advertiser a listing on our online business & service directory (just another benefit).